Hey there! Over the last couple of weeks, I've been sharing a couple of discoveries of unexpected benefits of the new product that I'm working on for our audience, CreatorOS. I've talked about... Creating solutions (rather than products), how a lack of awareness does NOT mean a lack of commitment, and how to rethink about the work that you cannot see (and therefore the progress you are making). Today, I want to share my third and final discovery with you! Before I share that discovery, here...
about 1 month ago • 2 min read
Hey there! Last week, I shared one of my favorite discovery moments and unexpected benefits from using this new product that I'm about to launch! In case you aren't up to speed, I'm working on an AI data automation and project management tool just for creators. As I stated before: My vision for the new product for Create and Go was to make a system that would make running a business and being a creator as easy and efficient as possible. This new product is almost finished, so I'm just sharing...
about 1 month ago • 3 min read
It's 2:41 A.M. My head isn't feeling its best. I never used to wait until the last minute to write my weekly emails.... until I started working on this damn product. I had a half-written sneak peek promo of a feature I was excited about sharing this week... but I already did that last week, and I want to mix it up. So instead, at this insane hour, after an incredibly emotional day for me and my family (in a GREAT way), I’m sitting up wondering... Why is my life so much better now? Why am I so...
about 2 months ago • 4 min read
What a wild couple of years it’s been for the creator economy. It feels like we’ve all been in an "It's complicated" relationship status with the platforms, tools, and algorithms we rely on. Between TikTok’s looming ban and unban, shifting ownership of major social platforms, massive algorithm changes for engines and machines that support our world, and debates about data privacy and AI training, the landscape has been… well, chaotic. It has created a perpetual need for us to change, evolve,...
about 2 months ago • 7 min read
Hey, I hope you're having a great week and the upcoming Christmas craziness doesn't have you TOO stressed! 🎄 Today, I want to talk about discovery platforms, playing infinite games, and the importance of ownership in your creator business. With the recent talks of banning TikTok in the US, millions of creators are about to learn a VERY harsh lesson about building on rented land. In fact, according to this article from CNBC, "Small businesses and social media creators would lose $1.3 billion...
3 months ago • 7 min read
A few weeks ago, I sent an email about copywriting and I talked about how we've been working on our copy for Create and Go's rebranding and what that process has been like. Since then, I've had quite a few people ask me for more examples of good copywriting and how they can improve how they market their products and website. I'm going to go over two examples of great copywriting I found recently and then share 12 questions to consider when writing your own copy. My hope is that you'll come...
5 months ago • 5 min read
Hey y'all! In the last email, I introduced you to the Create Framework. You can catch that email here for those who might have missed it. However, the general gist was that the C-R-E-A-T-E model is a step-by-step framework I created for Create and Go to help guide aspiring creators in building and scaling a sustainable business. Each letter represents a crucial element in growing your creator business and ties back to the six pillars of a creator business: Clarity: What area or space is worth...
5 months ago • 6 min read
Hey y'all! Hope you're doing well. I missed y'all last week with no email - for the first time in a few months, actually.I missed it because I took the first break I’ve taken in a while. It’s one of my favorite things about being a full-time creator: you can take a break on your terms. Last week, it felt like all of the rebranding, product, and content stuff had me all over the place. I wasn't making the best decisions or using my time wisely. I was distracted and I kept making the same...
6 months ago • 4 min read
Hey y'all, Let’s talk about something that I really think needs to be talked about more. Selling. More specifically, selling digital products. I often see people hating digital products. I think people that don’t work on the internet like to judge digital products. I see these people in the comments or on social media saying snarky things like... “Oh, this person is just selling some course" or “THAT much for a template?” This creates limiting beliefs for people who want to create their own...
6 months ago • 5 min read
