I bought a business I didn’t believe in. Here’s why that decision revealed the deepest problem in the creator economy, and why solving it might be the key to everything you’re trying to build. When I purchased Create & Go, I had zero faith in the product model. It wasn’t the information. The content is excellent. I used it to build my own success. Watched friends like Kelan and others cross $100K months using the exact frameworks. The problem wasn’t what was being taught. The problem was what...
17 days ago • 10 min read
MAN. Y'all sure know how to keep a man to his word. LOL. I'm reading through ALL of the responses asking where the link is, and reminding me we're an hour past launch time. I love the enthusiasm, truly, so much. This was my first email launch without Lauren, and man, do I miss that type A personality! She is DEARLY missed, and I appreciate y'all bearing with me on this.I have been sitting here for almost an hour in agony, looking at this video processing... The video I ended up recording was...
22 days ago • 7 min read
So yesterday I told you about our big pivot at Create and Go and introduced CreateOS, the “operating system” for creator businesses I’ve been building for the past 14 months. Today, I want to share WHY this matters so much to me and why I believe it’s the missing piece for most creators. The Most Embarrassing Day of My Creator Career It was 3:42 AM. I was sitting at my desk, surrounded by empty coffee cups, staring at my computer screen through bloodshot eyes. The launch email for the updated...
24 days ago • 7 min read
Something happened last week that damn near got a tear out of me. I was sitting at my desk, staring at my screen, about to close my laptop for the day, when I got a text from my developer who was fixing an issue found during beta testing: “It’s ready. I reviewed the bugs you found, and it’s good to go.” Those words hit like a freight train after 14 months of me building, tweaking, scrapping, rebuilding, pulling my hair out, and questioning if I had completely lost my mind. CreateOS, the...
25 days ago • 5 min read
I’ve been working on this project — the product, the brand, the site, and the system for nearly 20 months now. It started as a redesign.Turned into a product.Then it became a philosophy.Now? It’s a system. A movement. And a launch that’s finally ready. And for the longest time, I wasn’t sure when to stop.20 months.Thousands of notes.More “one last tweaks” than I can count. Not because it wasn’t “done”, but because I kept imagining how much better it could be. Every week, I’d think:“One more...
29 days ago • 5 min read
Let’s talk about that moment in the creator's journey that feels... kinda embarrassing. That “WTF am I doing with my content” stage. You know — the part where you’re writing blog posts, staying busy, publishing stuff, maybe even getting some traffic, but deep down it feels like you’re aimlessly throwing content at the wall and praying something sticks. Two creators in our group said it perfectly: “I started making content but I feel like I have no sense of direction in the monetization of my...
3 months ago • 6 min read
Hey there! Over the last couple of weeks, I've been sharing a couple of discoveries of unexpected benefits of the new product that I'm working on for our audience, CreatorOS. I've talked about... Creating solutions (rather than products), how a lack of awareness does NOT mean a lack of commitment, and how to rethink about the work that you cannot see (and therefore the progress you are making). Today, I want to share my third and final discovery with you! Before I share that discovery, here...
4 months ago • 2 min read
Hey there! Last week, I shared one of my favorite discovery moments and unexpected benefits from using this new product that I'm about to launch! In case you aren't up to speed, I'm working on an AI data automation and project management tool just for creators. As I stated before: My vision for the new product for Create and Go was to make a system that would make running a business and being a creator as easy and efficient as possible. This new product is almost finished, so I'm just sharing...
4 months ago • 3 min read
It's 2:41 A.M. My head isn't feeling its best. I never used to wait until the last minute to write my weekly emails.... until I started working on this damn product. I had a half-written sneak peek promo of a feature I was excited about sharing this week... but I already did that last week, and I want to mix it up. So instead, at this insane hour, after an incredibly emotional day for me and my family (in a GREAT way), I’m sitting up wondering... Why is my life so much better now? Why am I so...
4 months ago • 4 min read